Episode 17: How the Sausage Gets Made

Pull back the curtain. In this special behind-the-scenes episode, Quinn Harrington joins Naila Mir in a London recording studio — for the very first time — to talk about how Now, Near & the Future actually gets made.

With Yannis and Naz from P3 Connect UK and Rachel from HDco around the table, this one covers all of it: the origin story (a 2013 Nielsen video shoot and a 2023 LinkedIn DM), how they find and book guests, what episode prep really looks like, the full post-production workflow from Riverside to YouTube, and the surprisingly vulnerable answers to one question — "What's one thing nobody warned you about?"

Plus: US vs. UK podcast culture, the future of interactive and immersive audio, and final advice for anyone thinking about starting their own show.

Recorded live at Coco Studios, Bermondsey, London. Pepper is in Singapore. She's fine.

🌐 nownearfuture.com | @nownearfuture on Instagram & LinkedIn 🎧 Spotify · Apple Podcasts · Amazon Music · YouTube

Transcript

00:00:00:00 - 00:00:01:06
Unknown
if I planned it enough.

00:00:01:11 - 00:00:12:13
Unknown
That's not the real thing. They don't work. Okay, let's not get into that right now. Now company who, if we're going to waste time, let's get this time.

00:00:12:15 - 00:00:36:09
Unknown
I'd like to think. I'd like to think I'm on a flight back, I think. Examined by. I'd like to think. I'd like to think or be all right, if I may, I. I see you later. The future. It's heavy on my mind, on my

00:00:36:11 - 00:00:47:19
Unknown
welcome to now in you're in the future. I'm Quinn Harrington and coming to you from the first time ever a proper recording studio here in London with my co-host Niall Amir.

00:00:47:21 - 00:01:06:13
Unknown
And I will thank you. And I'm Nyla mia. Yes. We have Quinn here in London, and we've been talking about this forever. Right? We have. And I'm so glad you're here. Had a person on a trip three times, but, you know, this time it's it's it's real. And are you happy that you're not waking up at 5 a.m.?

00:01:06:15 - 00:01:29:23
Unknown
Yeah. That is a nice change. I have to admit that to accommodate your time, you know, I've got to always ten, 11, sometimes nine in the morning. And that is just, you know, it's not my best time of day. It's not my where my highest energy level is. So I've got to kind of, like, put on, like, my DJ voice personality for that time of day.

00:01:30:04 - 00:01:39:22
Unknown
Okay. We work on that. Okay. Yeah, yeah, we'll switch it around a bit. So today it's pretty much just us.

00:01:40:01 - 00:01:56:07
Unknown
Except for our teams who help us produce, this podcast. We've got Yana, Sonos, and over in the US standing by, we have my Rachel, who edits our episodes. Yes. And we're calling this behind the scenes.

00:01:56:07 - 00:02:15:03
Unknown
Yeah, because it's the first time we're actually talking about how we got to this podcast. That's right. Yeah. And I've got some interesting insights for you. Oh, yeah. Yeah. Oh, you haven't told me about this now. I haven't, but we don't have Pepper with us today. No we don't. And peppers. Our, our producer. She's in Singapore right now.

00:02:15:03 - 00:02:39:14
Unknown
Probably fast asleep or had a nightclub. One of the other. I'm not totally sure, but as long as she's safe and sound, she is already. She just, escaped to Dubai and, just before the conflict happened and escaped from Dubai to Singapore. And we're happy she made it out. I'm still enjoying her trip around the world. I know, am I jealous because I just went to Dubai?

00:02:39:14 - 00:02:59:13
Unknown
So I'm probably happy that I came back a month ago. I mean, I could probably live without Dubai, but I would love to see Singapore. I love Singapore, it is nice. It does rain a lot though, does it? Yeah it does. Well, apparently it rains a lot here too. That is true. That's why I got my London Fog jacket to be legit.

00:02:59:15 - 00:03:17:16
Unknown
We usually say wherever we go in the world. Yeah, somehow the rain follows us. I see. Yeah. Well, so when you come to come to the States, it all rains all the time in Florida. Except this time of year. It's really dry. So we'll have to do one more when I come there. Yeah, we'll probably be in Miami.

00:03:17:18 - 00:03:37:16
Unknown
I think that'll be more fun for you. I haven't been to Miami. Oh, you're going to love it. Yeah. Very international. Just like London. Except a little bit more. A little bit more Latin. But we like to think of, you know, Miami as like, it's almost like a whole it's own country. My sister went once.

00:03:37:16 - 00:03:56:14
Unknown
Yeah, for 14 days. Okay. And she got the sun. Yeah. A lot of sun. Yeah. She didn't look like herself when she came back. Yeah, we'll we'll have to do the South Beach. South beach in the whole thing. So, what I think will be fun is to talk a little bit about our origin story. How we decided to to start this whole thing.

00:03:56:16 - 00:04:12:02
Unknown
And I found these screengrabs from LinkedIn. I'll put these up here real quick. So here you'll see.

00:04:12:03 - 00:04:37:23
Unknown
But we met here in London in 2013. And you were I was interviewing interviewing you for, a Nielsen video. You were working at Unilever at the time, and you were in charge of, like, sustainability or something like that. And so, you know, I had the chance to either hire a local videographer or come to London. And so I was like, I'm going to London.

00:04:38:03 - 00:05:03:08
Unknown
So dragged all my stuff here. SAT down with Nyla for about 20 minutes and flew back to Florida. And that was really it. But it was it was a great experience. You know, got to know each other a little bit, but didn't really talk, probably again until the first time it says June 21st, 2016. Congratulations on the promotion of the new haircut.

00:05:03:09 - 00:05:13:18
Unknown
I just did some video editing work for one of your Unilever colleagues. Cheers. And then you respond.

00:05:13:20 - 00:05:34:20
Unknown
In June and then that's it. And until July 18th of 2023. No way. Yeah. And so I reached out to a bunch of people on LinkedIn to try to drum up some business. And you were one of the the ones that responded. And you invited me for coffee, which I thought was very sweet. And I was like, oh, that's going to be a problem.

00:05:34:22 - 00:05:55:11
Unknown
I thought, hey, she did video of me. She must be here. Yeah. I was like, Now I'm in, I'm in Florida. But, we had our first zoom chat and, decided we were going to partner together on some articles for LinkedIn, wrote some articles, and then you know, I told you about, you know, this dream of mine to always have a podcast.

00:05:55:13 - 00:06:22:23
Unknown
And so it was a very slow, rocky start, you know, as having been a professional videographer for so many years, I thought it would just be like, oh, it's just like on screen, you know, that's the only difference. Except the, one of the first podcasts, we were trying to do this over zoom and which is not the platform to use for podcasting.

00:06:23:01 - 00:06:42:00
Unknown
And I forgot to hit record, but I know, and it was such a good put. It was such a good episode. It was one of the nicest colleagues, and I was just horribly embarrassed. And then at that point I put, you know, finger on the pause button. I was like, now we need to rethink this. We need the technology.

00:06:42:02 - 00:06:59:22
Unknown
We can't just wing this, you know? Otherwise we're just going to embarrass ourselves. You know, or me embarrassing you in that situation. I mean, I didn't know anything about it, and I was just happy I. I don't like cameras. Yeah, and I don't stick to script. So I was happy that I've always wanted to do a podcast.

00:07:00:00 - 00:07:24:04
Unknown
Right. And it was all about having great conversation. So I said yes. And our guest never came back, you know. Yeah, he never did. He said he was going to. And then, he never did. So, yeah, you know, I'm Brits, they are incredibly gracious and and kind, but he's like, yeah, those two are idiots. Maybe I need to chase him a bit more now.

00:07:24:10 - 00:07:42:03
Unknown
Now we've got a line of people waiting to be on, you know, we're here in season two. Obviously, we've worked out, I would say, 95% of the kinks, and now we're just focusing on having really great guests in interviews. True and exciting. Yeah. What's your recollection of how this all came about?

00:07:42:05 - 00:07:50:11
Unknown
I mean, I know the whole relationship started when you came back to me, and obviously you got me at the video game.

00:07:50:16 - 00:08:12:22
Unknown
Hey, I took a video of you because I had to remember. This is like 13 years. Yeah, it's a long time ago, and I didn't know Quinn. And we didn't have such conversation that I would remember. Right. And then when you got back, I said, okay, this person knows me, took a video. I always say yes and talk to someone on LinkedIn if someone reach out because I might be able to help right?

00:08:13:00 - 00:08:19:19
Unknown
So we had that conversation, and I'm all about collaborating and connecting on things that are meaningful.

00:08:19:21 - 00:08:38:02
Unknown
And this was just perfect match. I think we had the chemistry we did right, and that's what made it work for me. Yeah. And and that's what I love. Because if you know, if you're not friends with your, your co-host, you know, if you don't have something beyond that, then it can feel like a news program.

00:08:38:02 - 00:08:54:17
Unknown
It can feel kind of stale. Yeah. And so, I feel like in a lot of ways we both kind of come out of our shell a little bit, because I've always been behind the camera for many years, even though I was a professional DJ for a long time, I'm still standing behind a booth, you know, and I'm still sort of like, separated.

00:08:54:17 - 00:09:12:01
Unknown
But, you know, when you're doing a video podcast, it's like you are right there, you know, and it's like, what do I do? Like, do I look at the camera? Do I not look at the camera? And so, you know, we had some really, some good guests who would help us out along the way. Hugh and Quinn, you're always teaching me, right?

00:09:12:03 - 00:09:41:10
Unknown
Nyla, you need to get this camera, this video. I'm still setting up. We're not there yet. Yeah, well, I come over for dinner tomorrow. We're going to sort all that. No. Oh, no. I have to clean up properly. Oh, yeah. I think if you look just outside of the frame, not on this episode, but on a previous one, you would see, like, piles of, like, papers and probably like, you know, sizes, you know, clothes and shoes and, you know, Cheerios all over the floor, am I right?

00:09:41:12 - 00:10:03:06
Unknown
Yeah. So we're in the conservatory. Okay. Right. So it's an outside space. It has blinds, so you can't see what's outside. Neighbors. But I do have a colored blanket all over my papers. Okay, I'm telling my secrets here. Well, yeah, I better hide that if you come behind the scenes. Behind the scenes for a reason. Not like hide the scene.

00:10:03:08 - 00:10:14:11
Unknown
You don't know what's underneath the camera's light. That's right. Yeah. That's right. Well, I think maybe we should move into the now section. What do you think? Yeah, let's do it. Great.

00:10:14:13 - 00:10:16:08
Unknown
now

00:10:16:10 - 00:10:36:23
Unknown
We are now joined by Yanis and. And Rachel and Rachel. Okay. It's good to have you, Yanis and Rachel on behind the scenes. And for Yanis, first time on our podcast. Finally, you have me saying it for the know over a year that I need to get on the podcast and sit with you. It's. Hey, we're just happy to watch it.

00:10:37:00 - 00:10:51:02
Unknown
I know or does she. She does. Tell the truth now. Have you watched. You have not watched. You've watched every episode. Of course not. Of course.

00:10:51:04 - 00:11:10:01
Unknown
But some of it. Most of it. I watch those before I do a toast and. Yeah. Yeah. Thank God it's not part of your job description. I know that could be weird. No, I rely on Yanis for certain things. Yes, absolutely. Yeah. Yeah. We're going to build up the numbers of our podcasts. Let's watch out between ourselves again and again.

00:11:10:02 - 00:11:30:03
Unknown
Yeah. Oh, yeah. Yeah. Yeah. Just from different devices. Yeah, exactly. But let's talk about this right with you as guests on our podcast. Right? Right. But we let's talk about how we find our guests, because it's one of those things that sounds simple, and it's about like, we think, oh, we're going to ask someone and they're just going to say yes.

00:11:30:04 - 00:11:49:09
Unknown
It's not that simple. Right. So Quinn, sometimes they will. Do you want to go into it? Sure. Right. So do you want to tell me a bit about how you find your guests and then maybe, you know, Yanis and Rachel can jump in because they support us in doing that. That's right. Yeah.

00:11:49:15 - 00:11:52:21
Unknown
So, season one was pretty easy.

00:11:52:23 - 00:12:26:00
Unknown
We had ten episodes, and basically, between the two of us, we just asked, you know, our our close colleagues, we didn't want to start bringing in people that we didn't really know that well because we felt like we needed some practice. So it's just like, as simple as, like an email. But going into season two, we've kind of like run out of like the low hanging fruit and are also looking for, guests that have a, a broader audience and topics that are different than what we've, we did in first season.

00:12:26:02 - 00:13:07:21
Unknown
You know, things like life style, mental health, you know, not fashion. Right now is not fashion. And other topics were about halfway through. I think we've got six episodes in the can so far. We'll probably have at least 12, so it's getting a little bit harder. Fortunately, Pepper has like this huge list of of people that that she knows and has really helped us to, broaden our, our audience, bringing in people that, that we don't know and that topics that wouldn't necessarily, you know, be the first on our list, but

00:13:07:23 - 00:13:12:14
Unknown
you know, that there's two episodes with Kim Mensch and Jill Thompson are like two of the best we've done.

00:13:12:14 - 00:13:34:18
Unknown
Yeah, they were amazing. So I'm excited to see what else we have coming up for the second half of season two. And I was telling you so. Yeah, because when it comes to guest, we do a bit of brainstorming. And so far we've had a lot of guests from, from the US. And I was telling Quinn that we really want, you know we need to build the UK guest list.

00:13:34:20 - 00:13:43:05
Unknown
You've done some searching for me. How have you found it so far. You found it difficult. Easy. Tell me your experience.

00:13:43:05 - 00:14:01:12
Unknown
Right. So for now, I took, like, a similar approach from where you guys start. Just looks through your current contact list. Going through all, like, potential people that we can reach out to. But what I find challenging is that not everyone who have the interest in like speaking is off camera.

00:14:01:18 - 00:14:23:02
Unknown
You have to find a way of teaching them how to persuade them to, like, go on camera so out of their comfort zone or even take out like something inches about them that we can speak or talk about in the podcast. But I know, like we said, that we need to expand the list to be further to people that we don't know.

00:14:23:07 - 00:14:25:07
Unknown
Have some coffees.

00:14:25:09 - 00:14:53:11
Unknown
That's no initiative. Right. And what about Rachael? Does she do the outreach or she she's basically behind the scenes helping us on social media. She does the editing as well. Although, yeah, she's a little bit more on the Rachael. You're a little bit more on the, the back end. But I mean, she's definitely been involved in conversations with, with Pepper and myself about, you know, the strategy of not just booking guests, but like, what order should the show be in?

00:14:53:12 - 00:14:56:06
Unknown
And so we we think on

00:14:56:08 - 00:15:01:22
Unknown
the topic of the what people are talking about, how that's going to flow.

00:15:02:00 - 00:15:18:17
Unknown
Yeah, we kind of like there to be like some kind of we like the, the order to be intentional. So like when, when we put Jill and Kim together because those were very like yeah. Similar types of conversations.

00:15:18:17 - 00:15:26:23
Unknown
And then we've got Kenny from Nielsen IQ and then Brett coming up next. And then

00:15:27:01 - 00:15:33:23
Unknown
yeah some more like marketing business type topics together to

00:15:34:00 - 00:15:47:13
Unknown
night. So Rachel you've been obviously watching all the episodes. Have you got a favorite, guest that we've had so far, a favorite episode that you can think of?

00:15:47:15 - 00:15:55:04
Unknown
I think overall from season one, Alaina was just such a good episode.

00:15:55:05 - 00:16:21:02
Unknown
I just edited Kenny's episode and you guys, we've been talking about Elena's episode and this thing so funny. And she's just a great conversationalist and she has so much interesting stuff to say about her line of work and just everything adjacent to that. But from this season, I want say.

00:16:21:04 - 00:16:51:20
Unknown
I think Kim and Jill were just both so emotionally this emotionally driven narrative that they were kind of going over and they're at the shows and they're both just so sweet and they're so nice and they love the work that they do, and they're very passionate. And it was really obvious from their conversations with you guys just how much they care about what they're doing and how it's impacting the people around them and how much they want to make a difference, too.

00:16:51:20 - 00:17:02:15
Unknown
And I feel so invested in their stories now that I do twice, and I'm seeing just how much take care of you guys. Yeah.

00:17:02:19 - 00:17:12:18
Unknown
Yeah, those are the ones I think that made us nearly cry. Yeah, some of those. Yeah, yeah. I keep saying after every podcast, hey, I'm going to join this. I'm going to do this. I need to get that long.

00:17:12:19 - 00:17:35:05
Unknown
And I say, yeah, yeah, you know, cuz it's going to follow up on all those commitments you made. Yes. I'm going to buy your book. Yes, I'm going to. Yeah, exactly. What about you Janice? Anything. Any not the guest but any topics that you found really interesting so far. I is actually the one from season one where we talk about I said Brett, that came to, oh, the filmmaker.

00:17:35:05 - 00:17:58:21
Unknown
The filmmaker. Yeah. Where he showed all the design that he created with AI is just fascinating. I know, and that was like a it like almost that was a year ago. Yeah. I think at that technology today, like we were talking about like someday in the future are going to be able to, you know, do these kinds of videos where that someday is already happening is now so we can talk about the future of podcasts?

00:17:58:21 - 00:18:18:10
Unknown
Yes. In our future episodes. All right. Well, then I want to jump ahead. I know, because we I wanted to get their opinions because both of them are from the what we say. You're younger than me. Younger than me. But you know, your take on podcasts may be different to how we think about podcasts. So we should we ask this now or later?

00:18:18:12 - 00:18:44:12
Unknown
Now let's go ahead. Yeah. Yeah, right. Should I go first? Yeah, yeah. Like. So let's be honest. I'm never a podcast girl or like, I've never watch, listen to podcasts before we start this. But listening just interesting. And how much you can do or like listen to when you're on the road. But. And it's never I you to just get into the habit of doing more and listen more.

00:18:44:12 - 00:19:05:04
Unknown
But I feel like if I am scoring on social media or like Tik Tok, the thing and I see a clip that is interesting, I would definitely go on the website and look for it and just do more research. Just go for it. Okay. Yeah, it's interesting because I was not really that in I didn't listen to a lot of podcasts before we launched ours either.

00:19:05:04 - 00:19:16:16
Unknown
Yeah. And then all of a sudden just something clicked on my head and I'm like, oh, I'm starting to understand this format and how it works and how everyone has different styles. Yeah. What about you, Rachel?

00:19:16:18 - 00:19:40:08
Unknown
I have dabbled in podcasts here and there. I used to listen to a lot of them. At the beginning of my college experience, I think when I was doing a lot of driving and just had a lot more time where I was doing kind of more mind numbing work, I guess it's more in background now.

00:19:40:08 - 00:19:58:04
Unknown
I'm way more intentional about this type of stuff that I listen to, and it's definitely picked up. Also, now that season two is picked up as well, that I'm editing and I'm listening to all of these people share their expertise in whatever way that is, or just talk about something that they're passionate about. It's just really inspiring to me.

00:19:58:06 - 00:20:17:21
Unknown
So that's kind of shaped well I listen to. But I would excuse Janice. It's like I'm scrolling on social media. I see a clip of something that is really interesting and very likely to go follow their links to their page. Usually it's a YouTube video that I seek out to watch. Okay, is kind of the other one.

00:20:17:23 - 00:20:25:13
Unknown
Well, glad that you're helping us make these clips then, because you're going to make it for the right audiences and need to be purchased again.

00:20:25:16 - 00:20:45:01
Unknown
And I am glad that I don't have to do that anymore. I know, so so when I, when I, watch it, I always watch it right before, you know, I, you know, push it up to Buzzsprout and, and YouTube and the website. And so I get to like, watch it, but cleanly, you know, I'm not like editing.

00:20:45:01 - 00:21:01:11
Unknown
I'm just watching it and then this like, oh, this is pretty good. Yeah. You know, like I, I surprised myself. I was like, this isn't as bad as I thought it was going to. No, I see when I'm on socials and I'm like looking at the clips that Rachel has put together and you posted out here, I'm smiling.

00:21:01:11 - 00:21:11:15
Unknown
I'm not. Wow, that looks pretty good. And it's the right clip. It's engaging. Yeah. Sometimes it's funny. Yes. Well most of the time I think yeah, it's funny because we're goofballs.

00:21:11:15 - 00:21:31:19
Unknown
All right. Let's do a quick prep. So, Quinn, you want to lead this one. But you're the one who does most of the prep. Yeah. So once you have a guest confirmed, there's a whole world of, prep that happens. We have to do research on our guests, and then we have to create what are called episode guides, our show flow.

00:21:31:21 - 00:22:06:17
Unknown
And so those include the topics what we're going to do for, across the pond. Are we going to include any, additional media to, you know, support the interview? And so then we create that episode guide, we share that with the guest, and that gives the guest the topics, but not necessarily the questions. I've always been a big, believer that when you send someone interview questions in advance, there are two types of people.

00:22:06:18 - 00:22:30:00
Unknown
One that's not going to read and the other one's going to Overprepare. Yeah. And so, I would almost rather you not read it and just come in and just kind of speak from the, the heart, speak from the gut. But, you know, having the topics gives you an idea of what we're going to talk about. So you're not like to deal with anxiety, you know, like is this we get is this going to be a gotcha interview.

00:22:30:00 - 00:22:50:04
Unknown
Yeah. Throw me off. Right. You know, that kind of thing. But then we generate interview questions. We decide who's going to lead each segment. At one point, we were like, Niall and I were like, alternating back and forth between questions that we were having such a hard time just getting to one segment that I was like, you know what?

00:22:50:09 - 00:23:04:08
Unknown
Let you take this segment? I'll take the next one. We still do it. Yeah we do. We always carry each other off and interrupt each other because I know remember when we started off and I would say, is it okay for me to interrupt you? And you're like, yeah, yeah, it's fine if we, you know, talking over or something.

00:23:04:08 - 00:23:37:17
Unknown
Yeah. I mean, you don't want to have like three people all trying to talk at once because then it from an audio point of view it gets hard for the listener. But I just think in terms of interaction, it, it should feel more like, you know, two friends at happy hour than exactly. And that's why we started to have conversations, not a scripted like a script, but maybe for those people who are new and listening in, a bit about the structure of our podcast, because we've got some fun elements and it's really revolved around the now they're in the future, right?

00:23:37:17 - 00:23:52:04
Unknown
Which is what we are all about. Should we talk a bit about that? So what are the segments okay. Yeah. So this is actually I know we're going back to our origin story a little bit, but I was down when I was trying to figure out a name for this podcast. We were coming up with different ideas.

00:23:52:06 - 00:24:17:01
Unknown
I had done this talk down at Flagler College in, in Florida, and the topic was I now near in the future and, you know, gave the talk and the talk was over. And one of our earlier guests, the topic was going to be around AI. And then I was just like, well, why don't we just call this one I now near in the future?

00:24:17:01 - 00:24:44:12
Unknown
It's already a good name. And then I thought I was like, well, what if it was communications now in here in the future? What if it was cooking now? Near in the future? Could really be anything. And so we liked the idea of it being part microscope, part rocket ship and part crystal ball. Yeah. And believe it or not, now near and now near.

00:24:44:12 - 00:25:07:04
Unknown
Future.com now near in the future.com are available and that handle now near future is available on every single social platform. And I'm like sitting here scratching my head. I'm like Nyla this is it. How's it. How is somebody not already thought of this. Yeah, yeah I mean it's like yeah, it's kind of a novel idea, but it's not like the most out there thing.

00:25:07:04 - 00:25:29:01
Unknown
And so that's how that all came about. Well, I did to Quinn because that comes from like, show is your marketing, right? This is what I know. I'm. I'm branding your columns. Yeah, exactly. Exactly. But you has a different question. What was the question about the structure? So how. Oh, yes. How do we structure the episodes.

00:25:29:01 - 00:25:51:02
Unknown
Right. Okay. Yeah. So for those who don't know, can. Right. So the now section is pretty obvious where we pick a topic and we talk about the state of things. And sometimes we'll use that segment also to, help people understand if we already have a relationship with the guest, you know, like how did you how we met, that kind of thing.

00:25:51:04 - 00:26:18:12
Unknown
And then we go from there, we go into the, near section, or is it around the room? Which around and around. Yeah, we do now. And then we go around the room, which is a segment that I stole from a radio show program up in New York. You know, they just basically there's like eight people. They have three, three hosts.

00:26:18:12 - 00:26:38:09
Unknown
And then like a producer, engineer, all these different people call screener. And so they just basically go around the room and either talk about what they did this weekend or something they watched or something that, you know, touched and moved them. And I thought was like, that kind of breaks it up a little bit. So it's not all just like, you know, business business, business.

00:26:38:10 - 00:27:01:20
Unknown
I, you know, it's just. Yeah. So and then so then we go into the near section, which is five, 2 to 5 years, you know, asking people to do some prediction about where they think things are going to be for a particular topic or whatever it is. Then we go across the pond, which is which is about because you are in America.

00:27:01:20 - 00:27:26:15
Unknown
I'm in the UK and it's about that cultural right. The difference? And I was like, I have so many questions for Nyla. Like, you know, why do you why do you call the bathroom value. Yeah. You know, what do you call a cookie a biscuit. Yeah. And sometimes you know be a little more serious. You know our, our producer, our AI producer, not Pepper is always trying to make it serious.

00:27:26:15 - 00:27:48:08
Unknown
And and I was like, no, it's supposed to be fun. Yeah, fun. I wrote one script. Yeah, you did that to you, and then you came back with something else. Yeah, yeah. Then I said, you know what? Let's just go with our expertise and. Right. Whoever's best at what do that. Yes. Yeah. And then, after that, then we move into the future, which is the the crystal ball.

00:27:48:11 - 00:28:10:07
Unknown
Yeah. So we're talking anywhere between 10 and 25 years from now. Yeah. And I think it's always fascinating because we have some really, really smart guests that come on and they tell us things that just are kind of mind blowing. Yeah. You know, like the, what was it? Kenny was talking about the the agents, the AI agents, like they're going to shop for us and.

00:28:10:11 - 00:28:30:18
Unknown
Oh, my God. And then you could have a CFO and a marketing person who acts like a marketing guys, and they. Can you have a board? Yeah. Yeah. You know, board of directors. So we would change that. But I have a question for Yanis. You've watched these podcasts. Do you have a favorite segment that you enjoy most?

00:28:30:20 - 00:28:52:08
Unknown
I would say is the crystal ball of it? Okay. So I'm always interested in like what different people from different sectors think about a future, what it would look like. It's just interesting to hear. And Rachel, if you if we had to do a podcast, would you introduce something else? Would you think, do you think we should introduce something else into our podcast?

00:28:52:10 - 00:28:58:00
Unknown
Do we need any segments or do we need to change anything up?

00:28:58:02 - 00:29:23:10
Unknown
No, I don't think so. I think it's the perfect balance of interviewing someone, getting them to talk about their specialty, having these kind of, spontaneous moments like I was going to sit around the room is my favorite part of watching and editing, because I had absolutely no idea what fell out of anyone's house or what the topic is.

00:29:23:11 - 00:29:29:10
Unknown
So it's just it's very engaging, I would say broken up segment situation.

00:29:29:12 - 00:29:40:17
Unknown
Awesome. Well, Quinn's sitting here saying, great answer. Yes. Great answer. I wouldn't change a thing. Very good. Thank you for being here. Rachel and Yanis.

00:29:40:19 - 00:30:00:18
Unknown
So when we complete the recording of an episode that is really just the beginning. So we use a platform called Riverside Platform, and that platform can record probably up to like a dozen or more guests one time.

00:30:00:20 - 00:30:27:00
Unknown
We've never had more than 3 or 4. But once that takes place, it saves all the high res video up into Riverside's cloud. So then we go into the Riverside interface, and the first thing we have to do is what's called audio sweetening, because everyone's setup is a little bit different. Like I have a pro setup.

00:30:27:01 - 00:31:01:18
Unknown
Nyla is like semi-pro and our guests sometimes are like on a crappy laptop. You know? Yeah. No microphone is sound like they're, you know, in their in their closets. Yeah. It's echoey. So we we have to fix the audio first. And then we fix that audio, and then we, go in and use some of the tools to take out some of the ums and, and the awkward moments, and like, when someone slams the door in the middle of our.

00:31:01:20 - 00:31:27:02
Unknown
Take to some slams the door in the middle of. Yeah. White on the set, people. Oh, my daughter is behind the curtain saying mommy, mommy. Yeah. Here's one episode. We were going a little bit long and we can hear Isaiah just scream and a nihilist daughter Isaiah, just screaming bloody murder. Yeah. And it's just like, all right guys, we got to wrap this.

00:31:27:04 - 00:31:46:19
Unknown
So now to the rapper. Now near future.com. And starting next week has you come on the episode yet. She did come on one day. She she did. Yeah. Yeah yeah it was really sweet. But I never knew when it came to recording how much is involved. Right? I mean, learning from what you said. First we had to choose the platform that was right.

00:31:46:19 - 00:31:47:20
Unknown
Right.

00:31:47:22 - 00:31:49:18
Unknown
Then you had to tell me about lights,

00:31:49:18 - 00:32:08:13
Unknown
cameras, background mikes, and then all of that is then prepping right? Right. So I have to read the scripts. We want to be natural, right? So we've always said it has to be a conversation, but we need to know what points we're landing. But now lucky we've got Pepper in the studio. So she tells us hey move on.

00:32:08:13 - 00:32:31:18
Unknown
Right. Move on. Don't move. And don't forget the makeup. Yes. Look, we got to prep ourselves too. Yeah, exactly. So that's required to prep. So yes. It's not as if you have to prep half an hour before. Right? I have to block at least two hours in my diet. Absolutely. Yeah. Just before to get it. Yeah. Because, you know, it's you gotta get ready for, for, for camera.

00:32:31:20 - 00:32:47:05
Unknown
Oh. So pull you what? Because if it's 10:00, so you have to start prepping at, like, 8:00 in the morning or something. Yeah. While I'm finishing my day. Yeah. That's okay. It's a labor of love. So getting back to post. So

00:32:47:07 - 00:32:59:11
Unknown
it's it's still up in Riverside. We've done all of the, the audio, tuning and cut out a lot of the, the basic sort of junk that's in there.

00:32:59:13 - 00:33:27:03
Unknown
Then we download that into, Adobe Premiere. What's the software we use? To edit the program. We already have, animations and graphics that we have created, before prior to episode one, I had my animator create this really cool animated opener. Elena with, is a voice actor out of Chicago. She did the intro,

00:33:27:05 - 00:33:28:17
Unknown
voiceover for us.

00:33:28:18 - 00:33:47:15
Unknown
Makes it sound like we're on Saturday Night Live cheer. And then. So essentially, we've got to go through and, add the, the intro and then that's when we really start the edit. So there's a couple of, setups so

00:33:47:17 - 00:33:54:09
Unknown
we can frame things like three up in a scene, like a, like a, like a news program.

00:33:54:11 - 00:34:17:01
Unknown
Or it could be two up if it's just, you know, two people that are talking generally, or it can be just a single, full frame of the the guest or whoever's, you know, prominently speaking. And then we have to add things like lower thirds, which include, like the name and title, website addresses, things of that nature.

00:34:17:03 - 00:34:34:22
Unknown
It takes about 3 or 4 hours to episode to, to edit one episode. And, I probably have done ten episodes myself and, Rachel, she has taken over editing and she's just done such a fantastic job. Yeah.

00:34:35:01 - 00:34:41:04
Unknown
So are we ever going to get to a point where we're not going to edit some episodes? Well, we always have to.

00:34:41:04 - 00:34:59:14
Unknown
We always have to add those graphics in between because our podcast is, is, is a video podcast. And if you've never watched this on YouTube, you should really watch us at least one time. I pretty much listen to them because I already know what they look like. I've already seen them like, you know, at least once. But you should watch this on YouTube.

00:34:59:14 - 00:35:23:12
Unknown
It's it's fun. I think we have pretty decent production values. Yeah. And sometimes you'll see, like, little clips and stuff will drop in. That'll add a little a lot of funny moments that you don't get to see when you're just listening. Yeah. I do you get nervous in recording when we're recording a podcast? It's kind of nervous about this one.

00:35:23:17 - 00:35:42:09
Unknown
Yeah, yeah. What was making you nervous? I don't know, just different environment, you know, trying to figure out, like, are we going to be able to bring in Rachel from the US? I don't know. I was a little bit anxious about it, so I'm not anymore though. Yeah, yeah. Let it out. Yes. Yeah. And the art of editing.

00:35:42:11 - 00:36:09:22
Unknown
Hey, you know, the future. I, you know, all of that will work soon. I mean, there actually, there are AI tools that will edit the whole thing for you, but the problem is, is it just right now, you know, we're we're control freaks. And so just turning all that over and allowing that to be, you know, done without being able to, you know, put our own personal touch on it.

00:36:10:00 - 00:36:30:13
Unknown
We're just not quite ready for that yet. Yeah. I mean, you do all the editing and obviously I trust the editing, right? Because I'm always, why did I say something wrong, you know, was it all muffled? Did I make any sense? And then you always come back and reassure me? Of course. And then when you watch it back, it's like, actually, you've done a good job in editing that.

00:36:30:14 - 00:37:00:11
Unknown
Yeah. Yeah, yeah. I mean, the thing of it is, like when you're when you're editing, it's almost like. I mean, it's not really like a, a documentary per se, but you're getting information. There's no I mean, we have a script, but it's not scripted. And so you never really know what you're going to get. And so the idea is that you're trying to help the guest communicate their message in the most effective way.

00:37:00:13 - 00:37:18:07
Unknown
You know, so we want our guests to shine. Yeah. You know, we want them to make them feel like they're a million bucks on this program. Yeah. And that the finished product is something that they're very proud of. Yeah. So some guests kind of tend to run on, you know, they, they kind of ramble a little bit and other guests are super succinct.

00:37:18:11 - 00:37:56:23
Unknown
Yeah. Yeah. So kind of catering the edit to their style I think is takes a little bit of a little bit of doing it does. And then so once we have the episode in the can we push it the audio up to Buzzsprout, which is our distribution platform for all the audio. And then YouTube goes up to YouTube because that's video, and then it goes up on the website, and then we have a whole, between, Janice and Rachel, we have a whole, post-production, schedule, pre-production and post-production, promotion, I should say, clips going out.

00:37:57:01 - 00:38:20:18
Unknown
You know, creating the, the promotion clips go out several times a week. We're always announcing who the, new guest is going to be coming up, because we release every two weeks on Tuesday at noon, noon Florida time. We'll be like 5:00. Yeah. 5 p.m. UK time. Yeah. 5 p.m. UK time. Yeah. So,

00:38:20:20 - 00:38:41:00
Unknown
And that's it? Yeah. I mean, it goes well, we have to put up on LinkedIn too, so. Oh, yeah, I, I do most of the posting reposting on the stuff as well. We use we use a tool called metrical. It's like e net r I c o l and that's the tool that we use for social media management.

00:38:41:02 - 00:39:11:18
Unknown
And so it allows you to schedule posts well in advance. And it allows you to look at analytics, you know, across all of your different platforms to find out, how are things going. You know, who's listening from where, when all that. And so, you know, those are some really critical tools. I mean, you don't necessarily need that if you're just starting a podcast, but you start to reach a certain point where it's like efficiency becomes very important.

00:39:11:20 - 00:39:32:07
Unknown
You know, like our first couple episodes, I think it probably took me like a whole day. Yeah, to do all of it. I mean, that's that's a significant amount of time to take a full day out. Yes. Specially when we got business around. Yeah. We got, we got two businesses to run. Yeah, exactly. Yeah. Well that hopefully is insightful for our viewers.

00:39:32:07 - 00:39:47:23
Unknown
It was for me. It was for me. If anyone didn't know what end to end process. Now, you do. I should know these things, right? I do, I do. But where does that take us now? Around the around the room. And we've got another guest coming on. We do?

00:39:48:01 - 00:39:49:23
Unknown
Around the room.

00:39:50:01 - 00:40:06:00
Unknown
okay. So before we look at where this goes from here it's time for around the room. Same question for everyone. And I want honesty not public relations stones. Okay. What's the one thing about making this podcast that nobody warned you about?

00:40:06:02 - 00:40:25:20
Unknown
The how much goes into it, the prep of it? Yeah. It's not as easy as turning the camera on, turning a mic on, or just being on your laptop. Because I thought it was like that. Yeah. But yeah it's the prep I'll everything else I think because it was natural conversation that was okay. And the scripting.

00:40:25:20 - 00:41:05:11
Unknown
Yeah. How much time goes into all of this to come up with one podcast. So yeah, that was the one thing. The one thing for me was, what happens outside of the the content creation? You like the the universe around the podcast and how do we promote it? Yeah. Shout out there. Right. Like, I mean, there's a lot of I mean, relative to like, being like a social media influencer or like a YouTuber, you know, podcasting is still a relatively small market, so you do have a chance to break out.

00:41:05:11 - 00:41:28:04
Unknown
But it's like we are kind of late to the game. We probably should have did this like five years ago. But you know, here we are. And so trying to determine, you know, how do we reach people that are outside of our network? Yes. And that's that's the challenge. And what I've been trying to wrap my head around for, like the, you know, last few months.

00:41:28:08 - 00:41:35:04
Unknown
Yeah, I'm saying is everybody looks to me as a marketing person, they're like, you do this clan or you should know this, which is what I'm gonna ask you now,

00:41:35:04 - 00:41:45:08
Unknown
but I think it's that classic thing with anything in marketing or public relations, you know, you can have a winning piece of content that you think's amazing and that, you know, I might listen to one of your podcasts and that's amazing.

00:41:45:08 - 00:41:54:08
Unknown
Everybody's going to listen to they're gonna get thousands of views. This is going to be thing that launches them. But it's it's cracking that that's like the holy grail of marketing, isn't it? Everybody wants to kind of go viral or

00:41:54:09 - 00:42:00:11
Unknown
get their their name out there breakout moment. But yeah what what what is it. And I think that's incredibly hard still.

00:42:00:11 - 00:42:16:18
Unknown
And it's you know, you might have these wonderful conversations and it's flowing and it's lovely in between you and, and your sort of immediate audience, you know, it's great, but how do you break these boundaries and go beyond. Yeah. And that's tough. And what about as a guest? You've been on this podcast as a guest. I have I'm very happy to be back again.

00:42:16:18 - 00:42:40:07
Unknown
Shout out to Fifi. Where's my jumper? I think it's edit that out. We played this. Sorry. I'm sorry I had to. I need to get you to self-promotion. I think it's a guest. It's the same kind of thing. I mean, what I like is that it's informal and it's natural, and so you can just come on and you're not there wanting to to see what the numbers are on the viewers.

00:42:40:07 - 00:43:00:12
Unknown
It's just that you want to have a conversation and make a connection. And that's why, you know, I love working with Nyla and Yanis and Wendy. You know, we all get on. We have the same values. So it's it's natural. And so it doesn't feel full. So it doesn't feel like work. And that's super nice. I think the bonus is if when you get the numbers and you get the viewers, that's just like you know, that's great, that's an added bonus.

00:43:00:13 - 00:43:20:11
Unknown
And your your social media expert and your storyteller. Is there anything else we, we could do? We should bring in? I mean, I think it goes back to one of the things you said earlier, Quinn, I think you need to pull on your networks. I think that you need to reach out to other people to influences, you know, sort of piggyback on on the exposure that other people have.

00:43:20:11 - 00:43:40:19
Unknown
It takes time and effort to build, you know, that's better than anyone, a brand and to build, you know, audiences. It doesn't happen overnight. So, you know, how can you how can you utilize a network that you have already? I think that's key. It's kind of bringing in those different voices, those people that, you know, that have that sort of an amplification already to get the story out there.

00:43:40:21 - 00:43:59:19
Unknown
That's what I think of whenever I think about storytelling in a piece, it's, you know, how can we amplify it to a wider audience? Talk more about it, too. I started to do that. Yeah, yeah, you get it much better this year. Already on LinkedIn. I gave them my cards. Okay. We're here with the card. Yes. And I went on with it with my clients.

00:43:59:22 - 00:44:22:18
Unknown
So I do talk about podcast and the client so that they say, oh yeah, you should share that with you. And then I share them. You know, maybe they can come feed you guys. I mean, we've had quite a few of my clients have have appeared. And I just think it's a great opportunity for, them to, get great content for their, their own personal brand or their company.

00:44:22:18 - 00:44:45:18
Unknown
Absolutely. Yeah, absolutely. You know, because it's I think it's pretty well produced and, you know, it's extremely well produced. Extremely well produced. Yeah. Quinn and the team and I'll be doing around the room across the pond. No we're doing around the room. Okay. So we talked a little bit about us. Well, actually, what did I want to talk about?

00:44:45:19 - 00:45:05:16
Unknown
Oh, so my first three days in, in London. Well, first, it takes a full day to get here. Yeah. And so, spending not wasn't 24 hours on a plane, you know, but there was, like, a six hour layover. Yeah. Door to door. It ends up all my. It's been 24 hours. It's it's a whole day.

00:45:05:16 - 00:45:34:10
Unknown
So the next day is just like downtime. Yeah. And then, came out of the hotel, I guess, in the evening, and, like, it's like, perfect golden hour. Yeah. And the light, you know, there's, like, a little bit of haze in the air and the light streaming down. And, you know, I'm seeing these beautiful buildings and statues. And I was like, man, it is fucking awesome.

00:45:34:11 - 00:45:55:10
Unknown
I was like, this is, this is. Yeah. I just like snap. And you have a place to be there. Yeah. Snapping pictures left and right. So and then we're going to also do more sort of photoshoot stuff later yet. So I'm excited about that. Nyla and I had a, a great dinner last night of chips.

00:45:55:13 - 00:46:18:11
Unknown
Oh my favorite shepherd's pie and shepherd's pie. The base of them yesterday was this. We kind of my favorites. Oh my God. Yeah, we were way too much food. Oh, I should have flown in yesterday. Yeah. Oh, no. But, with the fish and chips, there's this, mushy peas, this stuff called mushy peas. Yeah. You've got to have the message.

00:46:18:11 - 00:46:48:06
Unknown
You didn't like it. Oh, Quinn. Yeah. You just. You know, the Brit. I love mushy peas. It's the tartar sauce. I'm not 100% about. Oh, I love the. I know my last name is Harrington. Okay. You telling me I'm not British? Okay, so they're your ancestors? Yeah. Like, every every. You know, it's like everything, every, street ends, like so many in English, you know, like, say Bridgerton.

00:46:48:08 - 00:47:08:09
Unknown
Yeah. Yeah, exactly. So, yeah, I'm claiming it, but, yeah, you can keep your mushy peas, you know, or we'll see them to either, you know. Oh, let's baby spit it out. Yeah. Well, that is, that says it tells you a lot right there, doesn't it? I kind of my sister loves it. I really like them. Yeah, she likes them.

00:47:08:09 - 00:47:25:07
Unknown
And then we had this, the Trump share. I'm sure it's acquired taste I love shuffles. She again discovered that no more truffles for us. It's too overpowered. I'm done with truffle. Oh, no. Truffles is the best. I have a friend who goes out truffle hunting and will make meals and things. I mean, it's a skill because you can.

00:47:25:07 - 00:47:45:10
Unknown
It can go credibly wrong. Then you take the wrong mushroom. But it's. They're amazing. It's too strong, from a person who doesn't like, like I know. Sorry. Me like. Yeah. Let's just say this is true. I took one bite of this thing, and I was like, this is disgusting. I ended up eating half of it. Oh, it's a very unsophisticated palate, but I love truffles.

00:47:45:10 - 00:48:07:03
Unknown
Oh, my God, that's my only. That's my only case in this room in the Aaron Cheney. That's all I gotta say. So, NAS, what's going on? With with you. Oh my goodness. So, how's your clothing brand? How's your balance? Balance in work life, children, as we all are, and excited to be loved working with these guys and all of you in love.

00:48:07:03 - 00:48:26:08
Unknown
Just been here. Really nice. Come over in Portugal. I've met people that. Yeah, this wife worked with for years and never met. That's incredible. Always having to say no, I let go when first I'm meeting you. It's fantastic. Looking forward to our dinner. And Fifi is going. Well, we've got some sales, which is fantastic news. Oh, you.

00:48:26:08 - 00:48:47:14
Unknown
So we sold some items. That's, That's a that's a good thing. It is. It's exciting. And I think, you know what we realize and going back to what we were saying before about building a brand, it's tough. It's not going to happen overnight, but we've we've sort of started to pivot some of all kind of strategy. And, you know, we're reaching out to influencers, people that have, have actually expressed an interest in the clothes.

00:48:47:14 - 00:49:12:21
Unknown
And interestingly, people we wouldn't have naturally have thought we were going again. Oh, we're going to reach out to people in the sustainable world because they're going to really get this is a sustainable brand that, you know, really resonates with those people's values. But we've had interest from gamers. So, you know, people sitting around, they want comfy, you know, high quality clothing while they're, you know, game in and lounging and, and they've loved the brand.

00:49:12:23 - 00:49:29:18
Unknown
We've had people from, lots of different kind of backgrounds just saying. Actually, this this fits well, it looks good. We like it. We like the story of where you're coming from, the fact that you started this, you know, as a, as a, not as something because you want to make loads of money, but you actually care.

00:49:29:18 - 00:49:46:07
Unknown
You want to make a difference. You know, you saw that your kids were wearing clothes, hand-me-downs that were working well, and you thought, what can we do? And so our story has been really working, which is really nice. People actually go, okay, this is personal. And then when people get it and they see the quality, they're like, oh, right.

00:49:46:07 - 00:50:05:14
Unknown
Yeah. Okay. This is actually really well priced. So I'm hopeful. You know, it's there's a lot of work to be done. Still. But we're, we're they're doing the work putting the time in disrupting, you know, trying to get controversial. And look, you know, I'm learning. I'm learning a lot, about sustainable kind of clothing and this whole world.

00:50:05:14 - 00:50:35:04
Unknown
And there's people out there, brands that have been doing this for a long time, actually, when you sort of delve into it all, they've got like 80, 90% plastic in their clothes are cotton. You know, we've got cotton weavers and we're, we're recycling and sustainable in every aspect. So from the clothes that that it's hundred percent cotton to supply chain, the fact that, you know, it's in Portugal, we don't go across, you know, continents shipping and then it's in the UK and we ship straight there, all the way down to sort of the story that we tell.

00:50:35:06 - 00:50:55:21
Unknown
So I think, you know, I'm hopeful, which is nice, which in today's world often feels like a difficult emotion to be in. So yeah, I think we'll keep doing what we're doing and hope that more people like our story. Yeah. And follow your passion. Follow your purpose, I think. So you'll eventually get somewhere with. Yeah, that's what I've always done, right?

00:50:56:03 - 00:51:05:11
Unknown
Even this podcast I followed what I think I would love doing. Yeah. And we're enjoying it. We are. Yeah, yeah. We have hope to grow as well. And yeah,

00:51:05:13 - 00:51:07:07
Unknown
I think you've got to love what you do. Yeah.

00:51:07:10 - 00:51:21:23
Unknown
if you don't really enjoy this format, if you don't really enjoy, you know, the, the podcast universe and you're just looking at that, it was a way to, you know, push content out or try to get famous or whatever.

00:51:22:01 - 00:51:47:22
Unknown
It's not going to it's not going to last very long because you're going to find yourself burnt out by this point, you know? And so for me, if it takes off, it doesn't take off. I kind of almost don't care. You know, we got a great from just doing it for, for for us. Yeah. You know, I think people the audience can tell, right, is like, people can tell if it's fake or if it's authentic or for people that are having the conversations are enjoying it.

00:51:47:22 - 00:52:08:09
Unknown
So I think that's really important. Yeah, yeah. Maybe we'll get to Joe Rogan level. I don't know if I want to be that famous because then you're like, yeah, then people start coming after you. Yeah, I don't mind in another ten, 15 years if my business is going. Yeah. Because I've always said I want to have a small business, but I wouldn't mind in going around.

00:52:08:09 - 00:52:15:06
Unknown
Yeah. Totally. Sure. No voice. Yeah. Yeah, exactly. All right. Let's talk a little bit about season two ambitions.

00:52:15:08 - 00:52:17:13
Unknown
near

00:52:17:15 - 00:52:34:05
Unknown
what's next season two we're in now. And Nyla when we plan this season what were the things that we said we wanted to do differently. What we want to do differently. Yeah. Well back when we were, in between seasons, yeah, we were thinking about, themes.

00:52:34:05 - 00:52:58:05
Unknown
Yeah. Guest structure. You move the structure around a little bit. Yeah. Exactly. What I like is when you said, okay, you know what? We're not going to go in and introduce the guests first. We're going to have the conversation first. All right? We're just going to dive right in. Yes. You know and then we'll wonder. Yeah. Well, I feel like either the guest can sustain themselves.

00:52:58:05 - 00:53:21:07
Unknown
Yeah. Or if they can't, we'll give them a lifeline that most of our guests, you know, they're a lot of to have a lot of times have more experience in this format than we do. So I'm not going to, like, bore the audience with a five minute intro. Yeah. Bio. Yeah. I just turn off the books the heck out of me, you know, when when they do that, I'm like, yeah.

00:53:21:08 - 00:53:43:17
Unknown
So what are we going to actually talk about? Like, yeah, totally connect me into this. And, you know, tell me more about who this person is later, or I should be able to divine who they are. Yes, after a few minutes. Anyways. So I think that was it. A good thing, bringing in, more of the human interest type in varying our, topics?

00:53:43:17 - 00:54:09:13
Unknown
Yeah, not just communication. Yes. Marketing air is always going to be somewhere coming up because it relates to everything. It does. It does. Everyone's talking about it. Yeah, but I don't think it's necessarily the, the crux of, of every conversation doesn't have to fall back to that. I think there's so many other aspects and angles and we bring this back up.

00:54:09:17 - 00:54:15:13
Unknown
We do have to be a repair and guess. Follow your journey.

00:54:15:15 - 00:54:17:10
Unknown
across the pond,

00:54:17:12 - 00:54:23:01
Unknown
something I generally think about. The podcast landscape feels different on each side of the Atlantic.

00:54:23:01 - 00:54:48:01
Unknown
Yeah. Do you think UK audiences, Nyla, consume podcasts differently than American ones? That's a good question, actually. And this is why I was asking Yanis how she consume it. Being me. Okay, I, I don't know because I can talk from experience like people in my network. For example, like in England, you're always commuting, not even driving. You're on the train all the time.

00:54:48:03 - 00:55:16:02
Unknown
So you're listening to podcasts. A lot of professionals are listening to podcasts, specially the sustainability, health, wellbeing, mental health, all of that. I know my other friend who drives used to listen to it a lot. I think it's got to do with the community and the time. Isn't that the same in America though? Well, I think the difference is that, you know, Americans, we want to be told what to do.

00:55:16:04 - 00:55:44:13
Unknown
And so like give me five steps and the framework and the takeaway. Like don't make me think. Yeah, yeah. And I'm just wondering if that's the same here. No, I think it's totally different here. Yeah. From conversations I've had with people that have lived in both places or even like through education, like I think a lot of in the UK, it's about sort of critical thinking and take your, you know, take some information and go off and, and make your own view from it.

00:55:44:15 - 00:55:57:19
Unknown
And I feel like a lot of the people I know that listen to podcasts, that's where what they're taking from it, it's oh, I want to hear somebody else's view. And how's that? Good. How's that? How am I how is that going to resonate with me? And how does that fit into my life? Whereas, actually, I agree with what you were saying.

00:55:57:19 - 00:56:17:18
Unknown
Yeah, I know a lot of my American friends might just be like, actually, I just just tell me. Yeah, give me the process in the steps. Now, can I do this? Yeah. So I think it's very different. Well, we'll have to figure out how to, you know, adapt or, you know, maybe we're already doing that. I don't know, but I, I feel like it's a very good insight.

00:56:17:19 - 00:56:36:06
Unknown
It'll be really interesting to see the content in terms of, like, like statistics, you know what? What are the most downloaded podcasts in the UK versus the US for Google? We can certainly pull those stats. Yeah, that would be super interesting. Help us Yanis and Rachel. Yeah let's do a comparison. Also would be interested is guests right.

00:56:36:06 - 00:56:56:01
Unknown
Yeah. So we've had a lot of American guests versus if we bring on more. Yeah. Okay. Is there a difference? Yeah. In the audience are things like humor are so different. Yeah. And people talk a lot about the UK sort of humor. Might it be very self-deprecating. So the kind of conversations you have can be quite different in that way.

00:56:56:01 - 00:57:06:11
Unknown
Whereas, you know, in, Americans are very positive and upbeat very often. So it takes a different tone. And that way I think I see.

00:57:06:13 - 00:57:27:05
Unknown
I don't know, I feel like I'm pretty self-deprecating, but you are actually. Yeah. That's true. That's the Harrington in you. You see, it is all right. Fair point. I've been, I've been corrected. You'll be to mushy peas before. You know. I shouldn't even have tried. Serious, serious. All right. Future. Yeah.

00:57:27:09 - 00:57:29:01
Unknown
the future.

00:57:29:03 - 00:57:50:09
Unknown
now it's time for the future segment. I should have brought my crystal ball in person, which I didn't get this one, but we do this in every one. No. Oh, I said I should have. Oh, good. You just have one. Which sounds like you have one. I would have bought 1000 Amazon

00:57:50:11 - 00:57:51:17
Unknown
if I planned it enough.

00:57:51:22 - 00:58:02:19
Unknown
That's not the real thing. They don't work. Okay, let's not get into that right now. Now company who, if we're going to waste time, let's get this time.

00:58:02:21 - 00:58:29:12
Unknown
So if we ever do a new podcast in person, I'm going to get. In fact, I'll get someone who has a crystal ball. Oh, you'll make it to your next guest, a fortune teller. Okay. Yeah. Done, done. But we do. We do have this episode in every episode. The segment. I love it, because it's about the future and we all wonder about the future.

00:58:29:14 - 00:58:47:01
Unknown
It could be wrong. What are we thinking? We will see. Oh, it could be right. Yeah. What people are saying. I mean, it's pretty liberating, you know, to just take a guess. And here you have it. A go in your face or not. Yeah. I don't think anybody's going to care when I'm like 65, 75. Predictions were incorrect.

00:58:47:02 - 00:59:07:18
Unknown
Yeah. So it's our crystal ball. Yes. Even our guest crystal ball too. Yeah. Exactly. So what does. And this is Quinn. But you can also participate. What does podcasting look like in next 15 to 20 years. Will it exist in this current form? Will it not exist? Quinn, what do you think?

00:59:07:20 - 00:59:14:08
Unknown
I think, podcasts of the future are going to be more interactive and things be a lot easier.

00:59:14:10 - 00:59:36:00
Unknown
I to have a if you're if you're doing a radio show or a TV program, usually the technology is there that, you know, you can have people call and you can bring in remote guests, from all over the world. For people who are doing this on a more limited budget, and technological knowledge, it's a little more difficult.

00:59:36:02 - 00:59:46:00
Unknown
But I think in the future, we're going to have a much more interactive experience, maybe even to that kind of point of view where it's,

00:59:46:02 - 01:00:09:16
Unknown
I don't want to say choose your own adventure, but you shape the podcast. Oh, wow. Yeah. And I think that, that more immersive experience is going to kind of bridge the gap from audio to video to VR or holodeck or whatever it is sitting in our podcast, virtual ExAC.

01:00:09:17 - 01:00:31:20
Unknown
Well, you can almost do that now. Now. Right. I was going to say that even languages. So if you pull out of course now and we want global reach, it can be translated instantly, you know, to to the broadest audience. And I think that the fine tuning of what you like, you know, your AI agents are going to be like, yeah, like you're going to love this.

01:00:31:22 - 01:00:52:17
Unknown
I've listened to like ten episodes because the I did yeah, the ten episodes is like start with three, seven and this. And then I've got it queued up in the holodeck. Just go check it out whenever you want. It's very this, that in the other. I think that's what we're really. Yeah. Looking towards and staying authentic, like you said, essentially.

01:00:52:19 - 01:01:20:01
Unknown
Yeah. I think this authenticity, I think, is going to mean something different at that, that time. Because we will be in such a more of a virtual immersive space, you know, because it won't be me sitting there now. It'll be me. Yeah, it's a hologram. It's hologram. Right. And we could be doing podcasts from different. We might be zooming out and in into different countries and doing podcasts.

01:01:20:01 - 01:01:30:14
Unknown
Yeah. Star Trek. So I was it would be me and Scotty join me from the, you know, the top of a Big Ben. Yeah, yeah.

01:01:30:16 - 01:02:04:04
Unknown
32nd answer before we wrap. Same question for everyone. One sentence. What do you want? Someone who's thinking about starting their own podcast to know you start. Oh my goodness. Throw me the hard one. I mean, it sounds so cliched, but I think it's just go ahead and do it. I think with like with so many things in life, you just going to start and then don't worry about it all being professional, having all the right equipment and, you know, having everything down to a tee before you start I think got to try and then you've got to learn.

01:02:04:06 - 01:02:21:22
Unknown
You guys have shown that through your, your to kind of series that you, you start and you might get some things wrong, but you're going to learn along the way. I think don't hold back. What's nice now is that there's the accessibility of it all with equipment and technology that anyone can sell. So I say, don't overthink it, just do it.

01:02:22:00 - 01:02:51:01
Unknown
Nyla I, I go back to the whole thing is just do it right, but at least know what you need to do to get a podcast set up. Yeah. So learn from us, learn from others and get on then do it. Yeah, yeah. Try to avoid the some of those early mistakes. Yeah. By just reading up and in learning, I think most importantly is to really focus less on all of this and more on this.

01:02:51:01 - 01:03:19:01
Unknown
Yeah. So it's content content's not $2,000 microphone. It's not. Yeah. Yeah. You know lights it's yeah it's content. So that's great. That takes us to the wrap on this episode I loved it. Now there in the future you can find us on Spotify, Apple Pod, Apple Podcasts, Amazon Music and YouTube. Follow us at. Now there in the future on Instagram and LinkedIn, or visiting our new In the future.com.

01:03:19:03 - 01:03:43:13
Unknown
And if this one made you smile, share it with someone who needs a reminder that the messy behind the scenes is usually where the real story lives. Yeah, and if you've ever thought about starting a podcast, you now have absolutely no excuse. Yeah, exactly. And to people in Singapore or wherever you are in the world right now who are right now in the world, hope you're having the most wonderful time.

01:03:43:13 - 01:04:04:21
Unknown
We're not jealous. We handled it without you, but obviously we missed you. And, thank you to, NAS, Janice and Rachel for joining us, our team. We couldn't do this without you. And we we appreciate you so much. And thank you to the studio. No. Yes. Next media in London. Right. Next studio. You can find them.

01:04:04:23 - 01:04:24:04
Unknown
Just Google them. Next studio for. Yeah. Coco Studios in Bermondsey, London. And they are great. They're helpful. You have an engineer on site too. As always. Stay curious and keep dreaming. See you in the future. Bye bye.

01:04:24:06 - 01:04:36:13
Unknown
Excellent. I'm headache now. I've got a headache now. I was just like, where's the bar? I am literally like, where is the boat? I literally yeah.

01:04:36:15 - 01:04:49:00
Unknown
I'm from the situation. Don't show. Only love it I believe in learning. No break me. Don't give yourself all the time.